Certificate programs

 

Sports management


CODE Course Title Description Of The Course
CEM 551 Sports Public Relations A study of the nature, content and application of public relations in sport programs as related to educational institutions, organizations and associations
CEM 586 Sports Law and Risk Management Introduces students to the fundamental tenets of the law and familiarizes them with the legal structure and accompanying terminology.
CEM 544 Sports Marketing A study of sport marketing principles and the elements of the marketing mix. Selected topics include advertising, promotions, pricing, sponsorships, licensing, and market segmentation.

 

SPORTS COACHING

 

CODE Course Title Description Of The Course
CEB 373 Scientific Principles of Human Performance Designed to teach coaches how to apply scientific principles to sports coaching.
CEB 568 Sports Psychology The study of human behavior in sport and exercise settings. Designed to provide students with the latest research on the theories of individual personality and motivational behaviors in sports participation
CEB 571 Sports Coaching Methodology Designed to provide students with a theoretical base for teaching sport and sport skills with practical application. Includes the development of a coaching philosophy with an emphasis upon ethics in coaching. Also, a review of the impact of contemporary trends and issues on coaching is presented.

 

 

Collegiate compliance

 

CODE Course Title Description Of The Course
CEM 523 NCAA Compliance Designed to give students a working knowledge of National Collegiate Athletic Association (NCAA) compliance issues. An overview of NCAA rules, by-laws, eligibility, practices and procedures is presented
CEM 524 NCAA Rules and Procedures An overview of how the National Collegiate Athletic Association (NCAA) functions. The course examines and analyzes the by-laws, policies, and procedures of the NCAA. Specific cases are presented.
CEM 592 Introduction to the Business of Sports Agents Designed to help students aspiring to work with elite athletes. A thorough overview of the sport agency profession is provided.

 

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